6/2008
Spanish Zed Group names CMO
(02 July 2008)
Digital entertainment company Zed group has appointed Pedro Sañudo to the role of chief marketing officer.
(more)Global adspend to grow by 6.6% in 2008
(30 June 2008)
Global adspend is to grow by 6.6% in 2008, up from 6.5% predicted in March, according to a report by ZenithOptimedia.
(more)CBS Outdoor launches cross-track projection
(30 June 2008)
CBS Outdoor has launched its cross-track projection technology (XTP) in five London Underground stations.
(more)MSN launches social news website
(27 June 2008)
Microsoft has launched a social news website called MSN Reporter that allows users to edit and view the best content from the internet.
(more)Sarkozy goes ahead with public TV ad ban
(26 June 2008)
French president Nicolas Sarkozy has confirmed plans to ban prime-time advertising on public television from January 2009.
(more)Publicis in Yahoo! deal
(26 June 2008)
Publicis Groupe has partnered with Yahoo! for a series of initiatives around mobile advertising and driving greater buying efficiency online.
(more)GSMA names new CMO
(26 June 2008)
Mobile trade association the GSMA has appointed Michael O'Hara as chief marketing officer.
(more)Iris strengthens management team
(26 June 2008)
Integrated marketing agency Iris Worldwide has strengthened its management team with the appointment of Mark Reardon chief client officer and Adam Murray to chief financial officer.
(more)BBC Romanian to close
(25 June 2008)
BBC World Service is to close its Romanian language service.
(more)Dubai Holding launches marketing awards
(25 June 2008)
Dubai Holding has launched the Marketing – Dubai Holding Annual Awards (MADHAA), an initiative to recognise and reward Dubai Holding's marketing professionals.
(more)Spend on interactive media to hit 15% in 2009
(25 June 2008)
Interactive media's share of worldwide advertising spend expected to hit 15 percent next year, almost double the amount recorded only four years ago, according to a new GroupM study.
(more)Blyk announces further expansion plans
(25 June 2008)
Blyk, the advertiser-funded mobile network for 16-24 year olds has announced its next wave of expansion into Germany, Spain and Belgium in 2009.
(more)Cheeze appoints MD
(25 June 2008)
Digital direct marketing agency Cheeze has promoted Matt O'Brien to the role of managing director.
(more)Right Media makes senior appointment
(24 June 2008)
Right Media, a Yahoo company and creator of the Right Media Exchange, has this month appointed Nitin Gupta to the role of strategic account manager to its fast growing international team based in London.
(more)UM rolls out social media tracking tool
(24 June 2008)
Universal McCann has announced the roll-out of the Radian6 social media monitoring platform, a tool that tracks user generated content (UGC) across social media.
(more)Coull poaches MSN's Bhatt
(24 June 2008)
Interactive video platform Coull has appointed Hitesh Bhatt, head of agency sales at MSN UK, to the role of commercial director.
(more)Money-Media rolls out online financial news service
(23 June 2008)
Money-Media has started a European roll out of its online financial news services, starting with Ignites Europe.
(more)Bolloré pauses Aegis campaign
(20 June 2008)
Havas chairman Vincent Bolloré has decided to put his campaign for board representation at Aegis, in which he owns 29.9%, on hold for the next 12 months.
(more)McDonald's marketer new chairman for WFA Taskforce
(20 June 2008)
Johan Jervoe, corporate vice president, global marketing, McDonald's has been named the new chairman of the World Federation of Advertisers' Sponsorship Taskforce.
(more)Havas combines sports and entertainment offerings
(20 June 2008)
Havas Media has launched its new international Havas Sports & Entertainment network.
(more)The Search Works launches in Germany
(19 June 2008)
Performance marketing company The Search Works, has launched a new office in Germany for paid search marketing clients.
(more)Economist sees healthy boost to profits
(19 June 2008)
The Economist Group has posted a strong performance for the financial year ended 31 March 2008.
(more)UM's Hamilton moves to Dubai with Starcom
(19 June 2008)
Universal McCann's Mark Hamilton is moving to Dubai as Starcom MediaVest Group's strategy director for Middle East and North Africa.
(more)GroupM spends in Vietnam
(19 June 2008)
GroupM has acquired a 30% stake in three media companies in Vietnam.
(more)Universal McCann makes Microsoft appointment
(19 June 2008)
Universal McCann has appointed Sarah Walker as group account director for its EMEA Microsoft account.
(more)IHT pushes into India
(19 June 2008)
The International Herald Tribune (IHT) has announced plans to publish a world business section inside of the Financial Chronicle in India.
(more)Microsoft ups European search investment
(19 June 2008)
Microsoft has announced its intention to open a Search Technology Center (STC) in Europe.
(more)HFM makes US appointment
(19 June 2008)
Alain Lemarchand has been announced as the new chief executive of Hachette Filipacchi Media US as of 1 September 2008.
(more)New Iberia head for Starcom
(19 June 2008)
Ángel Doménech has been appointed chief executive of Starcom MediaVest Group for Spain and Portugal.
(more)Yahoo! appointed to UK role
(19 June 2008)
Yahoo! has appointed Mark Rabe to the role of vice president and managing director of Yahoo! UK Sales.
(more)Media agencies need to package work better to win awards
(18 June 2008)
Media agencies need to work harder to package their work, if they want to win big at Cannes.
(more)Product of the Year appoints chairman of jury
(26 June 2008)
Mark Price, managing director of Waitrose, has been appointed chairman of the jury for 2009 Product of the Year.
(more)Fortis launches EMEA campaign
(17 June 2008)
Fortis has announced the launch of its new campaign 'Life is a curve'.
(more)Yahoo and Google sign search agreement
(13 June 2008)
Yahoo and Google have signed an agreement which will see Google sell search ads on Yahoo's site, ending talks with Microsoft.
(more)Hertz appoints Initiative
(13 June 2008)
Hertz, the world's largest car rental company, has appointed Initiative to its European media account.
(more)Online has greatest influence on consumers
(13 June 2008)
A study measuring the influence of the internet on consumer behaviour in the UK, Germany and France has revealed the growing influence of the internet on consumers.
(more)Sanoma Uitgevers in digital appointment
(13 June 2008)
Sanoma Uitgevers has appointed Michiel Buitelaar as chief operations officer digital media.
(more)GoViral names new group MD
(13 June 2008)
Viral marketing agency GoViral has appointed René Rechtman as group managing director.
(more)Inbev offers $46bn for A-B
(12 June 2008)
Inbev has made a $46bn offer to Anheuser-Busch to combine the two companies to create the world's leading global brewer.
(more)MTV partners with SpinVox in CSR work
(11 June 2008)
MTV's Staying Alive Foundation has announced a partnership with SpinVox and Causes on Facebook to launch their joint campaign 'Stand by What You Say'.
(more)WPP emphatic in its name choice for Dell shop
(11 June 2008)
WPP has announced the permanent name for its Dell-focused global marketing services unit, which was operating under the working title of Project Da Vinci.
(more)Aegis media buys MenCompany
(11 June 2008)
Aegis media has announced the acquisition of events marketing firm MenCompany in Italy.
(more)SABMiller takes Grolsch to South Africa
(11 June 2008)
SABMiller is launching Grolsch – the group's premium Dutch beer brand – in South Africa.
(more)Global CEO of Starcom stands down
(10 June 2008)
Renetta McCann, global CEO of Starcom MediaVest Group is to stand down from her role and will be replaced by Laura Desmond, currently CEO of SMG The Americas.
(more)AOL brings Platform-A to Europe
(10 June 2008)
AOL is expanding Platform-A, the company's ad business, to Europe.
(more)MindShare names head of The Exchange
(10 June 2008)
MindShare has appointed Haldun Kayali as international head of its new trading arm The Exchange
(more)CNBC in German mag deal
(10 June 2008)
CNBC Europe has announced a partnership with German magazine title Focus, which will see the broadcaster provide financial video coverage online for the magazine's new portal.
(more)Yahoo! wins at Vibrant Awards
(10 June 2008)
The first EU awards for in-text and contextual video advertising have been held in London with Yahoo!, Fiat and Chrysler coming out on top.
(more)Asian sports fans turn to web
(10 June 2008)
Asian sports fans, especially the youth, are increasingly going online for their sports information, according to consumer research by ESPN STAR Sports.
(more)CNN launches free Euro 2008 mobile updates
(09 June 2008)
CNN international has launched free real-time updates on Euro 2008 for mobile users.
(more)ESPN STAR Sports relaunches website
(09 June 2008)
Asian sports broadcaster ESPN STAR Sports has today announced the relaunch of its website www.espnstar.com.
(more)Eurosport launches Facebook application
(09 June 2008)
The Eurosport group has launched a Facebook application that allows users to predict who is going to win in Euro 2008.
(more)Yahoo! partners Havas Digital
(04 June 2008)
Yahoo! and Havas Digital have announced a global partnership that will see the agency work with the Right Media Exchange to develop a proprietary media trading platform based on Yahoo!'s technology.
(more)Mosh joins Nokia's ad network
(04 June 2008)
MOSH (http://mosh.nokia.com), a digital content creation and sharing service, has joined mobile advertising network, the Nokia Media Network.
(more)Gfk-TNS merger still in the balance
(04 June 2008)
Market research companies TNS and Gfk have agreed a €2.8bn “merger of equals", but WPP could still make a counter-bid.
(more)Aegis buys Adwatch
(04 June 2008)
Aegis Group has announced the acquisition of AdWatch in Russia, which has gross assets of €9.5m.
(more)In-game ads are effective
(04 June 2008)
Research results prove the effectiveness of in-game advertising, says Massive.
(more)The Body Shop tops green ranking
(04 June 2008)
The Body Shop is the 'greenest' brand in the UK for the second year running, according to research from WPP's Landor Associates, Cohn & Wolfe and Penn, Schoen & Berland Associates (PSB).
(more)MMA president resigns
(04 June 2008)
Laura Marriott has announced her resignation as president of the Mobile Marketing Association (MMA) effective later this year.
(more)Worldwide newspaper circulation grows
(04 June 2008)
The World Association of Newspapers has released figures that show an increase in newspaper circulation despite the impact of the internet.
(more)EMI in new Qtrax deal
(04 June 2008)
EMI Music has reached a deal with ad-supported digital music service Qtrax to make their catalogue of digital music available to users in US and Canada.
(more)The UK's Telegraph summers in France
(04 June 2008)
The Daily Telegraph and Sunday Telegraph are to be printed and distributed in Nantes, France over the summer.
(more)European online advertising grows rapidly
(04 June 2008)
The European online advertising market grew by 40% to €11.2bn in 2007, up €4bn from €7.2bn in 2006, according to the latest adspend survey from the Interactive Advertising Bureau Europe (IAB Europe).
(more)Czech daily circulation falls
(04 June 2008)
Gross revenues for the nine biggest Czech dailies in 2007 fell for the first time in years.
(more)
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