Community Focusing on the people behind the headlines

people moves

Glue Isobar unveils new creative line-up 17 May 2013 - Digital agency Glue Isobar has appointed Simon Clancy and promoted Lewis Raven and Adam King internally to create a new senior creative team. TubeMogul hires Nick Reid as UK MD 17 May 2013 - Video ad buying platform TubeMogul has appointed former IgnitionOne managing director Nick Reid as managing director of its operations in the UK. Mediacom appoints EMEA head of social media 16 May 2013 - Mediacom has appointed ZenithOptimedia’s Nick Burcher as its new head of social media EMEA, effective June 10. Mcgarrybowen London MD relocates to New York 16 May 2013 - Mcgarrybowen London managing director Ida Rezvani is leaving the agency to take up the role of managing director at Mcgarrybowen’s New York office. BBH taps Patrick Lafferty as North America CEO 15 May 2013 - Bartle Bogle Hegarty (BBH) has appointed Patrick Lafferty as chief executive of its operations in North America. He is expected to start this summer.

Opinion

The rise of a new hybrid medium 15 May 2013 - ECNlive founder and chief executive Antony Ceravolo looks at evolutions in the out-of-home sector and explains how internet connectivity and real-time content has created a new hybrid medium. Media barter: what is it and how does it work? 07 May 2013 - Astus chief executive Frances Dickens takes a look at the growth of media barter and examines its impact on pan-European ad campaigns. The mobile DSP – “We’re nearly there” 03 May 2013 - M&C Saatchi Mobile senior vice-president Eric Mugnier discusses whether demand side platforms (DSPs) can transform mobile advertising in the same way that they revolutionised traditional “fixed” online advertising.