MAARTEN L. ALBARDA
Vice-president, global connections,
AB InBev

"The future is mobile, and nobody has really cracked that yet. Is it just another screen for distribution or is it more than that?"

BOB CARRIGAN
Chief executive,
IDG Communications

"There's no question that digital marketing and advertising will continue to grow rapidly as marketers shift dollars to interactive. The impact of digital is profound and will continue to transform our business. My company was once a pure magazine company and now drives most of its revenue from digital."

MARC HOLDEN
Global planning and strategy director,
PHD Worldwide

"Digital influence will have dramatic effects. The trend will be to a separation in the media agency offering - where one side will offer bid-based media investment and even futures exchange and the other will offer innovation-led consultancy."

JIMMY MAYMAN
Chairman & co-founder,
Goviral

"The really interesting development is of course that all the bigger brands are busy moving budgets from TV and Display in to video and interactive experiences to prepare for a world of on demand, a world where the user is in control."

DAN ROSEN
Managing director,
AKQA Mobile

"State-of-the art right now is about digital products and services that fit into people's lives seamlessly. This is not an easy task. We have to consider the increasingly multi-screen lives of consumers and the multi-platform tech reality when we develop software for our clients."

DR. MARTIN ENDERLE

Chief executive, Scout24
Senior vice-president, personal and social networking,
Deutsche Telekom

Country director agency,
Google

VIVIAN ROSENTHAL
Founder and chief executive, Goldrun

"Media and communications are already undergoing a significant change, and that will only continue and escalate with the barrage of the digital age."

STEVE KING
Chief executive,
ZenithOptimedia Worldwide

"Firstly, the digital world gives us more media across paid, owned and earned, to creatively plan. Secondly, the digital media is traded digitally."

PAUL LAVOIE
Chairman,
Taxi

"The best before date of people in our industry who do not have a naturally instinct to think digitally is set for Dec 21, 2012, the date aligned with the Mayan calendar prediction."

MARIA LUISA FRANCOLI
Chief executive,
MPG

"Media agencies are becoming more and more accustomed to using digital media capabilities to provide business solutions for clients."

DAVID J. MOORE
Chairman, founder and chief executive,
24/7 Real Media

"Media and communications are ripe for better targeting and better ad creative and the opportunities of social and video are limitless. Digital is no longer the future, it is the present."

ALFREDO GANGOTENA
Chief marketing officer,
Mastercard Worldwide

"Marketing executives should be excited about an emerging development called Big Data."

CAROLYN EVERSON

Vice-president,
Global marketing solutions,
Facebook