Festival of Media Asia 2011
Singapore, 13-15 November 2011
About the Festival
The Festival of Media Asia, the first Asian iteration of the acclaimed Festival of Media creativity and innovation, was a rousing success. Bringing together over 600 attendees, over 40 speakers, and more than 50 of the world's biggest brands, The Festival sparked conversations and provided insights into the media and marketing industry as a whole and the scenario in the Asian region, which is expected to overtake Western Europe as the second-largest advertising market in 2012.
Held at the Marina Bay Sands Expo and Conference Centre, The Festival included conference sessions, exhibitions, and numerous networking opportunities. It culminated in a gala dinner where the inaugural Festival of Media Asia Awards were given out, recognising the most original and creative campaigns from the region.
Video Presentations 2011
Jacki Kelley, global CEO, UM
Colin Currie, president & managing director, adidas Greater China
Jeff Kwek, head of branding, online media Tencent
D N Prasad, head - people technology and operations & people brand - APAC, Google
Gilad Coppersmith, SVP digital and innovation catalyst, World Markets, Mediabrands
Jayant Murty, director of strategy and integrated marketing, Intel Asia-Pacific
Barry Cupples, chief executive, Omnicom Media Group, APAC
Chris Ryan, CEO HK, international client director, Isobar
Xuhui Li, general manager of international sales, Youku
Dr Elaine Rodrigo, director, consumer insights & strategy, Kraft Foods, Asia-Pacific
David Jeffs, head of insights, Yahoo! Southeast Asia
Frederique Covington, chief marketing officer lead, Microsoft Asia-Pacific
Jin Zhi, general manager of enterprise marketing, Baidu
Joe Nguyen, vice-president, Southeast Asia, Comscore
Panel discussion chaired by Babita Sharma, presenter, BBC World News
Stephen Attenborough, Sarajit Mitra, Jacki Kelley
Alex Crowther, chief executive,APAC, Mediacom
Daniel Simon, chief operating officer, Asia, UM
Michael Logan, director for content and business development, Next Media Animation
Marc de Swaan Arons, chairman, EffectiveBrands & author, THE GLOBAL BRAND CEO
Mike Jackson, managing director, MEC Access, Asia-Pacific
Michael Hobson, chief marketing officer, Mandarin Oriental Hotel Group
Rahul Welde, vice-president - media, Unilever Asia, Africa, Middle East, Turkey and Russia
Sarajit Mitra, global head of marketing and client experience, HSBC Global Banking & Markets
Steve Blakeman, Asia-Pacific chief executive, OMD
Shaun Ruming, vice-president - HR & training, McDonald's Asia-Pacific, Middle East & Africa
Vishnu Mohan, chief executive, Havas Media Asia-Pacific
William Manfredi, executive vice-president, global talent management, Wunderman/Y&R
Yew Leong Lee, executive director, Starcom Mediavest Group
Stephen Attenborough, commerical director & head of astronaut relations, Virgin Galactic
Lito S. German, marketing director, BMW Group Asia
Luca Deplano, vice-president, marketing, Banyan Tree Hotel & Resorts
Maarten L. Albarda, vice-president of global connections, Anheuser-Busch InBev
Panel discussion hosted by Greg Brooks, C Squared
Xuhui Li, Jin Zhi, Jeff Kwek
Panel discussion hosted by Marc de Swaan Arons, EffectiveBrands
Michael Hobson, Namrita Sehgal, Luca Deplano
Lance Diaresco, vice-president, marketing, Global Denizen, Levi Strauss & Co.
Panel discussion hosted by Matt Eaton, group editor, Marketing Magazine
Chris Dobson, Dan Molloy, Peter Bale, Elsie Chua