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JOY

EUROPEAN CIRCULATION

1.4 million

EUROPEAN READERSHIP

3.4 million

PUBLISHER
Marquard Media

FREQUENCY
Monthly

RATE CARD

Germany	€23,800	Russia	€7,700	Slovenia	€2,800
Hungary	€6,500	Bulgaria	€3,000
Serbia	€2,300	Ukraine	€4,300
Romania	€3,100	Lithuania	€2,290
Czech	€8,600	Latvia	€2,150
Croatia	€2,860	Estonia	€1,981
Poland	€18,800	Turkey	€13,650

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PROFILE
Joy has been the best-selling women’s monthly magazine in its home market of Germany since 2003 and enjoys strong circulation figures in 20 other European countries. The editorial mix consists of fashion, beauty, celebrities, real-life stories and service, delivered in an optimistic, upbeat way. The pocketsized women’s magazine is read by women aged 20-35. Advertisers reach a target group with a high disposable income – shopping queens with cash who love to mix designer trends with high-street styles. In the past 12 months Joy has launched in Latvia, Lithuania, Estonia and Turkey. A Slovenian edition will follow.

BRAND EXTENSIONS
Joy Celebrity is a bi-annual edition in Hungary and Joy Beauty appears annually in the Czech Republic. The Joy Trend Awards honour fashion, beauty and lifestyle achievements in Germany, Poland, Romania and Bulgaria. Hungary’s Prix de Beauté awards beauty products on an annual basis.

NON LINEAR OPPORTUNITIES
As well as sponsored supplements, in 2008 Joy was the print media partner of ‘The Next Fashion Talent’ in Germany

EUROPEAN CIRCULATION:KEY COUNTRIES

Joy Europe circulation

WEBSITES

Page impressions/Unique users per month

Germany	6,596,775	40,000
Hungary	90,000	30,000
Serbia	121,490	30,250
Romania	1,077,418	96,433
Russia	228,010	42,600
Turkey	68,045	9,906

ADVERTISERS

L’Oréal Group
Lancôme
Estée Lauder Group
Clarins Paris
Chanel
Beiersdorf Group
Benetton Group
Swatch Group
H&M
Procter & Gamble

CONTACT INFORMATION

Frances Evans
International director
t: +49 89 9234 699
e: licenses@jmg.ch

Viviane Wendt
Advertising sales director
t: +49 89 9234 305
e: viviane.wendt@mvg.de

Ulrik Brostrøm
Sales representative (JB Media), Scandinavia
t: +45 33 85 3002
e: ubr@jbmedia.dk

Luciano Bernardini de Pace
Sales representative
(Magazine International SRL), Italy
t: +39 02 76 45 83 11
e: luciano@bernardini.it

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