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MEDIAEDGE:CIA

MEDIAEDGE:CIA AGENCY PROFILE

Owner WPP GroupMediaedge:cia logo

Headquarters

825 7th Avenue, New York, NY 10019, US

t +1 212 474 0000

w www.mecglobal.com

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Created 2001

Number of staff 4,500

Number of countries 76

Number of offices 214

Asia Pacific 32, EMEA 136, Latin America 25, North America 21

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Summary: Mediaedge:cia (MEC) is the first global communications planning and implementation agency. Their four core values are to be ambitious, imaginative, collaborative and challenging. Every year MEC invests $100m in research and development. Their services include brand and consumer insight and ROI, communications planning, media planning and buying, interaction (digital, direct, search), sport, entertainment and cause partnerships, retail consultancy and Hispanic marketing. At the heart of MEC’s business model is communications planning.

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INTERNATIONAL CLIENTS

 

   Countries
ABB    12
Accenture    24
Adobe    4
AT&T  20
BBC World   15
Beiersdorf  10
Campbell’s Soup Company  23
Candy/Hoover  9 
Canderel

  12

Canon   33
Chanel   23
Chevron    68
CIBA Vision

  14

Citibank    40
Colgate-Palmolive  53
DaimlerChrysler

  28

Danone   12
Dell   7
DHL  45
Energizer Holdings   25
Ericsson   26
Ferrero    4
Fortis  12
Henkel   21
IF P&C Insurance Company  3
IKEA   14
Illva Disaronno   6
Jacuzzi   6
Lexington Company  10
Meetic  4
Michelin    31

Mitsubishi  

 13
Monster  20
Novartis  60
Paramount

   8

Reckitt Benckiser    6
Rémy Cointreau  11
Shoestring International (Kuoni) 5
Singapore Airlines  39
Sony Electronics   9
Sony Ericsson  55
Speedo   4
Star Alliance    7
Swiss Re   19
UIP 10
VF (Lee Wrangler) 12
Visa 12
WeightWatchers 11
Wrigley   13
Xerox  25

 


CASE STUDIES

Look deeper into the creative mind of Mediaedge:cia with these related case studies from CMDglobal.

Just Imagine 

Ericsson, EMEA

Stop taking breaks 

Freelers Pavesi, Italy

Sync my ride 

Ford, Canada

Brandy brings blue blood together 

Remy Martin, USA

 


KEY PERSONNEL

 Courtrier Mediaedge:cia    Aird Mediaedge:cia   Varley Mediaedge:cia

Courtrier        Aird          Varley

 

Charles Courtier CEO, global
t +44 20 7803 2263
e charles.courtier@mecglobal.com

Alastair Aird COO, global
t +44 20 7803 2377
e alastair.aird@mecglobal.com

Joost Dop CEO, Apac
t +65 6232 8593
e joost.dop@mecglobal.com

Melanie Varley CEO, EMEA
t +44 20 7803 2180
e melanie.varley@mecglobal.com

Michael Jones CEO, Latin America
t +1 305 347 7017
e michael.jones@mecglobal.com

Lee Doyle CEO, North America
t +1 212 474 0204
e lee.doyle@mecglobal.com

Andrew McLean President, global clients and business development
t +1 212 474 0954
e andrew.mclean@mecglobal.com

Click here for a listing of multi-local personnel and key international account handlers.

RELATED NEWS

Your search for keywords "mediaedge" and Article Type = News since Nov 2007 has returned 5 results. Showing results 1 to 5:

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NEWS

De Nardis appointed CEO of OMD Worldwide

(14 November 2008)

Mainardo de Nardis, former global chief executive of Aegis Media, has been named chief executive of OMD Worldwide.

(more)


NEWS

OMD wins €800m Renault-Nissan account

(03 November 2008)

OMD has won the €800m pan-European Renault-Nissan account following a final shoot-out against Carat.

(more)


NEWS

MEC wins Orange account in Poland

(23 October 2008)

Mediaedge:cia has won the Orange account in Poland, worth around €60m.

(more)


NEWS

MEC Access launches in Middle East

(15 October 2008)

MEC Access, Mediaedge:cia's specialist entertainment and sports marketing arm, has launched in the Middle East, with headquarters in Dubai.

(more)


NEWS

MEC UK names Hatch as sole MD

(02 October 2008)

Mediaedge:cia has announced changes to its management team, confirming Steve Hatch, formerly joint managing director in the UK, as sole MD.

(more)


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