NAKED COMMUNICATIONS
NAKED AGENCY PROFILE
Owner Photon Group
Headquarters
159-173 St John Street, London, EC1V 4QJ, UK
t +44 20 7336 8084
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Created 2000
Number of staff 210
Number of countries 9
Number of offices 11
EMEA 6, North America 1, Asia Pacific 4
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Summary: The changing world was what led to the birth of Naked Communications in 2000. The communications strategy group with an international outreach was recently bought by Photon, and describes themselves as problem solvers, big thinkers and guerrilla geniuses. Their honesty as a group is what clients often cite as the reason that they like to work with them. Naked do not see themselves as a replacement for existing agencies, but rather an addition who can either work along side them or take the lead. Curiosity drives the creative process at the agency, and they look for ideas and solutions in all different types of places, whether it is from the consumer, marketplace, or wilder cultural trends.
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INTERNATIONAL CLIENTS
Coca-Cola (US, UK, Central Europe, Apac, France, Tokyo, Benelux and Germany)
Google (UK, Apac)
L’Oréal (UK, France)
Kaupthing (UK, Benelux and Germany, Nordics)
Nokia (UK, US, Australia)
Seek (Apac, UK)
Unilever (UK, Benelux and Germany, Australia, Apac)
KEY LOCAL CLIENTS
Coca-Cola, Telstra, MSN, Seek, Foster’s, Mattel, Nokia, Unilever (Australia)
Heineken, Coca-Cola, Adidas Reebok, Diageo (Benelux and Germany)
Kaupthing (Denmark)
Accor, Corsair, Coca-Cola, ADL, Condé Nast, Gap France (France)
Sony, Coca-Cola, Google, Nokia (Japan)
Kaupthing, TV3, Telenor, Coca-Cola (Nordics)
Nokia, Kaupthing, Coca-Cola, Kimberly-Clark, Johnson & Johnson, Nike, 118 118 (UK)
Johnson & Johnson, Kimberly-Clark, Coca-Cola, Lugz, American Express, Nokia (US)
MAJOR WINS
Dennis Publishing (UK, US, Apac)
Diageo (UK, Apac, Benelux and Germany, US, France)
Football Association (UK)
Heineken (Benelux and Germany)
Johnson & Johnson (US, UK, Benelux and Germany)
Kimberly-Clark (US, UK)
Kraft (Apac)
Microsoft (UK, Apac)
Reebok (US, Nordics)
Timberland (UK)
Uniqlo (UK)
CASE STUDIES
Look deeper into the creative mind of MindShare with these related case studies from CMDglobal.
Wearing appropriate dress
Proper Attire, USA
If the shoe fits
Nike, UK
Skins puts its audience in the picture
Skins, UK
A virtual metropolis
JCDecaux, Norway
KEY PERSONNEL
Wilkins Harlow Collin
Jon Wilkins Group founding partner
t +44 20 7336 8084
e jon@nakedcomms.com
John Harlow Group founding partner
t +1 212 625 3082
Will Collin Group founding partner
t +44 20 7336 8084
e will@nakedcomms.com
Ivan Pollard Group partner
t +44 20 7336 8084
e ivan@nakedcomms.com
Nigel Long Group CEO
t +44 20 7336 8084
e nigel@nakedcomms.com
Barry Dudley Group COO
t +44 20 7336 8084
e barry@nakedcomms.com
Tracy De Groose Group managing partner
t +44 20 7336 8084
e tracy@nakedcomms.com
Geoff Gray Group managing partner
t +44 20 7336 8084
e geoff@nakedcomms.com
Click here for a listing of multi-local personnel and key international account handlers
RELATED NEWS
Your search for keywords "naked" and Article Type = News since Nov 2007 has returned 4 results. Showing results 1 to 4:
NextNEWS
Starcom execs to head up Naked Sweden
(16 October 2008)
Naked Communications is set to launch in Stockholm on 1 December.
(more)NEWS
Mindshare appoints director of business planning on Ford account
(14 October 2008)
Mindshare has appointed Gary Armitage to the role of director of business planning on the agency's Ford of Europe account.
(more)NEWS
MindShare appoints new EMEA business planning director
(21 August 2008)
MindShare has appointed Andrew Quin as business planning director on the agency's Nike and Diesel accounts across EMEA.
(more)NEWS
Naked Communications bought by Photon
(05 February 2008)
Naked Communications has been bought by Australian marketing services player Photon Group for $38m.
(more)
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