ZENITHOPTIMEDIA
ZENITHOPTIMEDIA AGENCY PROFILE
Owner Publicis Groupe
Headquarters
24 Percy Street, London, W1T 2BS, UK
t
Last updated 20/11/09
Number of staff 5,530
Number of countries 72
Number of offices 218
EMEA 120, North America 30, Latin America 14, Asia Pacific 54
Related companies: PMI (Finland), Megameios (Portugal), Starcom Mediavest Group, Fallon, Leo Burnett, Publicis, Saatchi & Saatchi
Billings: The Americas 43%, Asia Pacific 11%, EMEA 46%
Summary: Over the past 12 months ZenithOptimedia has continued its expansion into digital through the work of the Zed digital network and of Moxie, the full service marketing agency based out of Atlanta. The creation of Vivaki resulted in some key talent changes at the agency, including: the promotion of Sébastien Danet to chief executive of ZenithOptimedia France, Nicole Pruesse to CEO of ZenithOptimedia Germany and Fernando Rodriguez to CEO ZenithOptimedia Spain. In the emerging markets of China, India and Russia Zenith enjoyed strong new business growth. Developments in China included the opening of local branches in 23 Tier 2 and 3 cities.
Click here to go back to Agency Network profiles
INTERNATIONAL CLIENTS
# of countries
| Armani Parfums | 20 |
| Bahrain Economic Development Board | 10 |
| British Airways | 58 |
| Disneyland Resorts Paris | 5 |
| Electrolux | 35+ |
| Georgia - Pacific | 4 |
| HTC | 15 |
| L’Oréal | 35+ |
| Lexus | 20+ |
| LVMH | 8 |
| Nespresso | 12 |
| Nestlé | 42 |
| Polo Ralph Lauren | 12 |
| Puma | 43 |
| Qantas | 15 |
| Richemont | 52 |
| Sanofi - Aventis | 58 |
| Toyota | 16 |
| Transitions Optical | 14 |
| 20th Century Fox | 3 |
| Whirlpool | 35+ |
MAJOR WINS
| Disneyland Resorts Paris (Europe) |
| Toyota Lexus (Spain) |
| Harrah's Entertainment (US) |
| Jenny Craig (US) |
| Mars (China) |
| Gucci Group (US) |
| 118 118 (UK) |
| JP Morgan Chase - digital (US) |
| Videocon Group (India) |
CASE STUDIES
Look deeper into the creative mind of ZenithOptimedia with these related case studies from CMDglobal.
Cruze control
Chevrolet, China
O2 rewards customers
O2, UK
Social network crosses Atlantic for frequent fliers
British Airways, Multi-local
Mobile drives F1 fans to Puma
Puma, China
KEY PERSONNEL
|
t: +44 20 7961 1000 |
|
t: +44 20 7961 1000 |
|
t: +44 20 7961 1000 |
|
t: +1 212 859 5100 |
|
t: +852 2236 9080 |
Steve King CEO, worldwide
Adrian Sayliss COO, worldwide
John Taylor Director of client service
Tim Jones CEO, US
Phil Talbot CEO, Asia Pacific
Click here for a listing of multi-local personnel and key international account handlers.
RELATED NEWS
Your search for keywords "zenithoptimedia" and Article Type = News since Feb 2009 has returned 5 results. Showing results 1 to 5:
NextNEWS
NEWS
Aviva appoints Zenith to global biz
(26 January 2010)
Insurance giant Aviva has appointed ZenithOptimedia to its estimated $240m global media planning and buying business.
(more)NEWS
Magna optimistic with ad spend forecast
(08 December 2009)
Magna, the insight arm of Mediabrands, is predicting global ad spend growth of 6% in 2010.
(more)NEWS
GroupM, Zenith and Magna forecast ad growth
(08 December 2009)
GroupM, Zenith and Magna have all predicted an upturn for the ad industry with forecasts of growth for 2010.
(more)NEWS
(08 December 2009)
ZenithOptimedia is predicting a positive outlook for global ad growth in 2010 with an increase of 0.9%, up 0.4% on previous estimates.
(more)
Back to topNext
Main Office -115 Southwark Bridge Road, London, SE1 0AX, UK Registered Number: 4381130 VAT : GB 799 3995 30
© 2007 C Squared Communications Ltd | Terms & Conditions