PHD
PHD AGENCY PROFILE
Owner Omnicom Media Group
Headquarters
Telephone Exchange, 5 North Crescent, London, WC1E 7PH, UK
t +44 20 7446 0555
Created 1991
Number of staff 2,500
Number of countries 57
Number of offices 65
EMEA 31, North America 6, Latin America 18, Asia Pacific 10
Related companies: OMD, M2M, Manning Gottlieb, Drum, Drum Screen, OPera, BrandScience, TMV
Billings: The America 60%, EMEA 30%, Asia Pacific 10%
Summary: Over the past year, PHD has revamped itself with several senior appointments in its revitalised central team and new global marketing and communications initiatives to strengthen its position within Omnicom Media Group. Appointments from this past year include: Rupert Slade as managing director of CEE’s international hub in Hungary, Dirk Fromm as chief executive of Germany, Dominique Prewitt as MD of Sweden and Jason Nebenzahl as MD of Ireland. In North America, Scott Hagedorn was appointed as CEO and in Latin America Camilo Concha was promoted to president. The PHD network in Latin America now extends to 97% coverage of the region after just two years of operation.
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INTERNATIONAL CLIENTS
| Airbus | Global |
| Bridgestone | Europe |
| Canon | Europe |
| Hyatt | Global |
| New Balance | Europe |
| Siemens | Global |
| Vestas | Global |
| Nokia Siemens Networks | Global |
| Unilever | Central & Eastern Europe |
KEY LOCAL CLIENTS
Australia - Bing Lee Electrics, Advance Medical Institute
Canada - Honda, Unilever, Western Loblaw, Home Hardware Store, Scotiabank, Shaw Communications
China - Estee Lauder, Nanshan, Amore Pacific
Czech Republic - Societe Generale (Kommercni Banka)
Denmark - Carlsberg, L’Easy
France - 20th Century Fox, Expedia, KIA, La Banque Postal, Coty, La Poste, Easyjet, Aoste
Germany - Daimler, Sara Lee, Porsche, Bridgestone
Hong Kong - PCCW, KBC, Hutchison, Standard Chartered Bank
Mexico - Johnson & Johnson
Norway - Telenor, RiksTV, Steen & Strom
Philippines - CDO
Portugal - Carrefour
Russia - Peugeot, Technosila
Singapore - NTUC Club, National Environment Agency
UAE - Abu Dhabi Media Company
UK - Sainsbury’s Supermarkets, Co-op Group, Cadbury’s, Warner Bros Distribution, ING Direct, Confused.com, McCain Foods, Warner Home Entertainment
USA - Safeway, Vonage, Discovery, Gap, Old Navy, 21st Century Insurance, Cricket Communications, Overture Films, American Legacy Foundation, HBO, Enterprise Rent-A-Car, Starbucks, Amway, Mitsubishi Motors, SoyJoy, California Lottery, Jennie-O Turkey Store, Roche, Dave & Busters, Elizabeth Arden Fragrances, Travel Channel, Glidden Paint, Bissell, Erikson Retirement, Nvidia, Ancestry.com, Anchor Bay Home Video, California Milk Board, Stiefel
Venezuela - PepsiCo
MAJOR WINS
| The Economist | UK |
| Vonage | US |
| Confused.com | UK |
| Canon | EMEA |
| Starbucks | US |
| Telenor | Norway |
| Bayer | France & Baltics |
| Hewlett Packard | Asia Pacific & US |
| Hyatt | Global |
| Vestas | Global |
| Cadbury's | UK |
CASE STUDIES
Look deeper into the creative mind of PHD with these related case studies from CMDglobal.
Five runners, 650,000 followers
Nike, Argentina
Hacking reality
True Blood, USA
HBO gets its fangs out for True Blood
HBO, USA
Winds of change
Vestas, Global
KEY PERSONNEL
Mike Cooper , Chief executive Worldwide
t: +44 20 7446 9828
Hilary Jeffrey, President EMEA
t: +44 20 7446 9877
e: hilary.jeffrey@phdnetwork.com
Scott Hagedorn , Chief executive North America
t: +1 212 894 6690
e: scott.hagedorn@phdnetwork.com
Cheuk Chiang, Chief executive Asia Pacific
t: +65 6876 6807
e: cheuk.chiang@phdnetwork.com
Camilo Concha , Chief executive Latin America
t: +1 305 341 2577
e: camilo.concha@phdnetwork.com
Peter Mears, Director, global accounts
t: +4420 7446 9881
Helena Snowdon, Global head of marketing & communications
t: +4420 7446 9814
e: helena.snowdon@phdnetwork.com
Click here for a listing of multi-local personnel and key international account handlers
RELATED NEWS
Your search for keywords "phd" and Article Type = News since Sep 2009 has returned 5 results. Showing results 1 to 5:
NextNEWS
Marin Software launches new platform for Facebook Advertising optimisation
(23 August 2010)
Marin Software has launched a new optimisation platform for Facebook advertising which allows advertisers and agencies to integrate and manage Facebook Ads alongside paid search programs.
(more)NEWS
Vietnamese market gets PHD office
(11 August 2010)
PHD has expanded its operations in Asia with the opening of a new office in Vietnam.
(more)NEWS
Carat clinches Kraft/Cadbury China biz
(15 June 2010)
Kraft/Cadbury has awarded Carat its consolidated media planning and buying business in China, worth an estimated $30m.
(more)NEWS
(07 June 2010)
Maxus Worldwide has appointed Helena Snowdon to the newly-created role of worldwide marketing director.
(more)NEWS
Kraft Foods taps PHD in the UK
(20 May 2010)
Kraft Foods has consolidated its estimated £50m (€58m) UK media planning and buying account into PHD.
(more)
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