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STARCOM MEDIA VEST GROUP

STARCOM MEDIA PROFILE

Owner Publicis Groupe

Headquarters

35 West Wacker Drive, Chicago,

IL 60601, US

t +1 312 220 3535

w www.smvgroup.com

 


 

Number of staff 6,000

Number of countries 68

Number of offices 111

EMEA 56, North America 2, Asia Pacific 29, Latin America 24

Related companies: Vivaki, (SMG X (US only), Leo Burnett, Arc, BBH, Publicis, Saatchi & Saatchi, Fallon, Digitas, Starcom, MediaVest, Spark Communications, SMG Performance Marketing, SMG Pixel, SMG Multicultural

Combined billings: The Americas 61%, Asia Pacific 10%, EMEA 29%


 

Summary: In the fall of 2008, SMG, under Laura Desmond’s leadership, has radically changed the network’s management structure, creating: Global Management Group – consisting of a dozen executive leaders at SMG from across the network; SMG Tiger Team – a group focused on advancing the agency and the SMG EXPO team which is responsible for disseminating global best practices and own able approaches in high-growth markets including Russia, Poland, Brazil and China.

Click Here to go back to Agency Networks directory

INTERNATIONAL CLIENTS

                                     # of countries

Aer Lingus 17
Avon 22
Bristol-Myers Squibb 16
Cadbury 12
Coca-Cola 19
Continential Airlines 9
Diageo 10
Emirates Airlines Global
Flybe.com 5
Fiat 19
GE Money 5
General Motors 10
Gore-Tex 5
GlaxoSmithKline 13
Heinz 11
Heineken 4
Honda 8
Hyundai 4
AB InBev 5
Kellogg's 19
Kraft 32
Levi's 14
Masterfoods 8
Natuzzi 11
Nintendo 5
Oracle Global
Phillip Morris 12
Procter & Gamble 50
Richemont 12
RIM Blackberry Global
RSA 27
Samsung Global
Sun Microsystems Global
Tele2 8
UBS Global
United Biscuits 4
Western Union 24

 

 


KEY LOCAL CLIENTS

Australia - Metcash, South Australian Government, Subaru, Suncorp

China - China Telecom, Li Ning

Greece -  OTE

India - Aircel

Ireland - Musgrave Retail Partners

Italy - Binda, Parmalat, Montenegro

Malaysia - Digi Telecommunications

Mexico - Cervecería Cuauhtémoc Moct., Telefónica

Philippines - San Miguel Corporation, United Laboratories Inc

Poland - PZU Group

Russia - Efes, Multon, Beeline

Spain - Arbora & Ausonia, Gallina Blanca, Linea directa Aseguradora, RENFE

Turkey - ULKER

UAE - Saudi Telecom Company, Kuwait Telecom Company

UK - British Telecom, COI, EMI, Harveys, Pizza Hut, Premier Foods, Scottish & Newcastle, Associated Newspapers

US - AAA, Abbott Laboratories, Capital One, Comcast, Delta Faucet, E*Trade, Hanesbrands, Mattel, Morgan Stanley, Purina, Ralcorp, Schering Plough, Sunny D, Suzuki, TD Ameritrade, TGI Fridays, Travelers, US Cellular, Walgreens, Wal - Mart, Walt Disney, Wendy's


MAJOR WINS

Blackberry /RIM (Global) -
RSA (Global) €100m
BMS (US) €300m
Wrigley (Argentina, Russia, US) €300m
Abbot (US, India) €170m
Mars (Russa) €34m
PTC (T-Mobile) (Poland) €90m
Comcast (US) €350m
GE Money (CEE) €25m
Diageo (Various - APAC) €20m
Bank of India (India) -
Abbot Healthcare (India) -
Amoco (China) €10m
GD Development Bank (China) €5m
HBO (Latin America) -

 
 


CASE STUDIES

Look deeper into the creative mind of Starcom Media Vest Group with these related case studies from CMDglobal.

Tribute to fashion 

Coca Cola Light, Italy

Window break 

Emirates, UAE

Rural movie project 

Western Union, China

Personal ad has the personal touch  

Asan, Norway

 


KEY PERSONNEL

 

Laura Desmond, Chief executive
t: +1 312 220 3550

e: laura.desmond@smvgroup.com

 

Iain Jacob, Chief executive, EMEA

t: +44 20 7190 6699

e: Iain.jacob@smvgroup.co.uk

 

Andrew Swinand
President, global operations

t: +1 312 220 5622


Sean Finnegan, President, chief digital officer
t: +1 312 220 3535

e: sean.finnegan@smvgroup.com


Marston Allen, Executive vice president,managing director, business development and marketing
t: +1 212 468 3857

e: marston.allen@smvgroup.com


Bernard Bedon, Executive vice president, global director, talent and innovation
t: +1 646 557 7023

e: bernard.bedon@smvgroup.com


Matt Blackborn, global client services director
t: +44(0) 20 7190 8001

e: matt.blackborn@smvgroup.co.uk


Daniel Mattei, Chief financial officer
t: +1 212 468 2922

e: daniel.mattei@mediavestww.com


Sasa Savic, Executive vice president, global managing director
t: +1 212 468 3159

e: sasa.savic@smvgroup.com


Kate Sirkin, Executive vice president, global research director
t: +1 312 220 3636

e: kate.sirkin@smvgroup.com

 
Martha Marin, Chief executive, Latin America
t: +57 628 5959

e: martha.marin@col-starcom.com


Ravi Kiran, Chief executive, South East and South Asia
t: +65 6435 7171

e: ravi.kiran@asia.smvgroup.com 


Paul Maher, Chief executive, China, Japan, Taiwan and Korea

t: +852 25 39 16 08

e: paul.maher@asia.smvgroup.com

 

Laura Krajecki, Chief consumer officer/Director of human experience center
t: +44(0) 207 190 8598

e: laura.krajecki@smvgroup.co.uk


Bill Tucker, Chief executive, MediaVest USA
t: +1 212 468 3530

e: bill.tucker@mediavestww.com

 
Lisa Donohue, Chief executive, Starcom USA
t: +1 312 220 3781

e: lisa.donohue@starcomworldwide.com

 

Jill Kelly, Senior vice-president, Global communications director
t: +1 212 468 3828

e: jill.kelly@smvgroup.com 

 

Click here for a listing of multi-local personnel and key international account handlers

 

RELATED NEWS

Your search for keywords "starcom" and Article Type = News since Feb 2009 has returned 5 results. Showing results 1 to 5:

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NEWS

COI picks GroupM

(04 February 2010)

The UK's largest advertiser, the Central Office of Information (COI), has picked GroupM to handle its centralised media buying account.

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NEWS

Desmond to head Cannes Media jury

(03 December 2009)

Laura Desmond, Starcom Mediavest Group's chief executive, has been named Media jury president for next year's Cannes Lions International Advertising Festival.

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NEWS

Procter & Gamble Russia’s largest advertiser

(02 November 2009)

Procter & Gamble (Starcom) was the biggest advertiser in Russia during 2008 with spend on advertising reaching $301m, according to new research by the Russian business daily Vedomosti and AdIndex.ru.

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NEWS

COI shortlists four agencies

(20 October 2009)

The UK's largest advertiser, the Central Office of Information (COI), has shortlisted three agencies for its newly created centralised media buying framework.

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NEWS

MediaCom named Agency of the Year at M&M Awards

(11 September 2009)

Unilever's chief marketing officer Simon Clift and Boon Lai, head of brand strategy and marcom at Philips walked away as joint winners of the 'Marketer of the Year' award, while MediaCom scooped 'Media Agency of Year', at last night's 20th annual M&M Awards.

(more)


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