UNIVERSAL MCCANN
UNIVERSAL MCCANN PROFILE
Owner Interpublic Group
Headquarters
622 3rd Avenue, New York, NY 10017, US
t +1 646 865 5000
European headquarters
42 St John’s Square, London, EC1M 4EA, UK
t+44 20 7833 5858
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Created 1999
Number of staff 3,000+
Number of countries 130+
Number of offices 143
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Summary: Universal McCann is an independent, full service media communications agency that delivers ‘Next Thing Now’ solutions. The ‘Next Thing Now’ philosophy is what drives the agency, they are committed to the idea that the next thing is now. Universal McCann is built around a culture of curiosity. They are always asking questions and looking for robust answers to them. Over approximately two years they spent $28 million in global media research in order to better understand consumers and how their clients can effectively reach them. As one of the largest and most experienced media practice their client list includes Johnson & Johnson, Sony and Microsoft.
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INTERNATIONAL CLIENTS
| Countries | |
| American Airlines | 6 |
| Bacardi | 17 |
| Brown Forman | 20 |
| Cathay | 13 |
| Coca-Cola | 42 |
| Exxon | 25 |
| Goodyear | 4 |
| Inbev | 12 |
| Johnson & Johnson | 16 |
| L’Oréal | 16 |
| Mastercard | 43 |
| Microsoft | 35 |
| SC Johnson | 16 |
| UPS | 22 |
| Nortel | 4 |
KEY LOCAL CLIENTS
More Than, Nickelodeon (UK)
Springer MediaMarkt, Axel (Germany)
Expert, Holland Casino, Center Parcs, Akzo, Haribo, Dr Oetker (Netherlands)
ITF, Pomellato, Beretta (Italy)
H&M (UK, Sweden)
Pioneer (France, Germany, Portugal, Spain)
Polaris World (Spain, UK)
Tempur (Netherlands, Belgium)
Goodyear (CCE, Turkey)
MediaMarkt (Germany, Poland)
L’Oréal (Czech Republic, Hungary, Slovakia, Serbia)
Boehringer Ingleheim (Netherlands, Czech, Poland)
Bayer (Czech Republic, Hungary)
LLP Reserved (Poland, Czech, Romania)
Dr Theiss (Germany, Hungary)
Heineken ( Slovakia, Romania)
MAJOR WINS
| Turk Telecom (Turkey) |
| Endesa (Spain) |
| Dekabank (Germany) |
| Mitsubishi (Italy) |
| Polaris World (UK) |
|
Maxeda (Netherlands) |
| Coca-Cola (Denmark) |
| Statoil (EMEA) |
| Johnson & Johnson (global) |
CASE STUDIES
Look deeper into the creative mind of Universal McCann with these related case studies from CMDglobal.
A 24-hour music experience
Intel Centrino, UK
Rewarding card users
MasterCard, Netherlands
Talk to experts
Intel, Global
Having a ball
Cathay Pacific, Hong Kong
KEY PERSONNEL
Duff Parker Freemantle
Nick Brien Worldwide president and CEO
t
e nick.brien@universalmccann.com
Graham Duff President, EMEA
t
e graham.duff@universalmccann.com
Sue Byrne Head of international client service
t
e sue.byrne@universalmccann.com
Charlotte Freemantle Head of communications planning
t
e charlotte.freemantle@universalmccann.com
Glen Parker Research director, EMEA
t
e glen.parker@universalmccann.com
Theresa Houlihan Head of business development/communications, EMEA
t
Rick Corteville Head of digital media, EMEA
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Click here for a listing of multi-local personnel and key international account handlers
RELATED NEWS
Your search for keywords "universal mccann" and Article Type = News since Nov 2007 has returned 5 results. Showing results 1 to 5:
NextNEWS
(15 September 2008)
Diederik Breijer, chief executive of Universal Media Netherlands, has been appointed president of Universal McCann EMEA.
(more)NEWS
ZenithOptimedia cleans up at awards
(12 September 2008)
ZenithOptimedia swept the board at the M&M Awards, to pick up 'Media Agency of the Year'.
(more)NEWS
(10 September 2008)
Jerry Hill and Dirk Wiedenmann have parted company with Initiative, as the network's Portuguese head Mario Mateus takes the top job in Europe.
(more)NEWS
MindShare appoints new EMEA business planning director
(21 August 2008)
MindShare has appointed Andrew Quin as business planning director on the agency's Nike and Diesel accounts across EMEA.
(more)NEWS
BASF appoints Universal McCann
(07 August 2008)
Chemicals giant BASF has consolidated its global media account into Universal McCann.
(more)
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