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JOY

PUBLISHER Marquard Media

EUROPEAN CIRCULATION 1,330,256

EUROPEAN READERSHIP 3,592,107

FREQUENCY Monthly

RATE CARD

Full Page (Colour)

Germany	€23,800	Russia	€8,500	Latvia	€2,260
Hungary	€6,740	Bulgaria	€2,500	Estonia	€2,045
Serbia	€2,300	Ukraine	€5,200	Turkey	€15,625
Romania	€3,300	Lithuania	€1,180	Slovenia	€2,800
Czech	€7,770	Croatia	€2,900	Poland	€17,350

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PROFILE
Joy is an international trend magazine for women. It has been the best selling women’s magazine in its home market of Germany since 2003 and boasts significant circulation figures in 20 other European countries. The editorial mix consists of fashion, beauty, celebrities, real-life stories and service. The pocket-sized women’s magazine targets 20- to 35-year-olds, who closely follow all the trends in fashion and beauty. Advertisers are given the opportunity to reach a group with high disposable income.

Joy Slovenia, launched in December 2008, was the last addition to the publication’s range. In 2010 Joy has plan to launch new editions in major markets.

BRAND EXTENSIONS
Joy Celebrity is a bi-annual special edition in Hungary and also appears annually in Romania. JOY Beauty appears annually as a stand-alone brand extension in the Czech Republic.

The Joy Trend Awards honour achievements in fashion, beauty and lifestyle in Germany, Poland, Romania and Bulgaria. The Hungarian edition awards beauty products on an annual basis with the Prix de Beauté.

NON LINEAR OPPORTUNITIES
Joy regularly contains client-sponsored supplements, such as beauty and hair booklets. International editions also offer collaborations on a variety of shopping events.

EUROPEAN CIRCULATION:KEY COUNTRIES

WEBSITES

	Impressions	Unique Users
Germany	10,287,027	40,000
Hungary	239,034	20,357
Serbia	19,478	4,016
Romania	1,452,360	92,855
Russia	180,747	20,836
Turkey	41,921	9,965

(Monthly figures)

ADVERTISERS

Beiersdorf Group

Benetton Group

Clarins Paris

Esteé Lauder Group

Lancôme

L'Oréal Group

LVMH Group

H&M

Procter & Gamble

Swatch Group

CONTACT INFORMATION

Frances Evans
International director
t: +49 89 9234 699
e: licenses@jmg.ch

Viviane Wendt
Advertising sales director
t: +49 89 9234 305
e: viviane.wendt@mvg.de

Ulrik Brostrøm
Sales rep, JB Media, Scandinavia
t: +45 33 85 3002
e: ubr@jbmedia.dk

Luciano Bernardini de Pace
Sales rep, Magazine International SRL, Italy
t: +39 02 76 45 83 11
e: luciano@bernardini.it

RELATED NEWS

Your search for keywords "joy" and Article Type = News since Jul 2009 has returned 1 results. Showing results 1 to 1:

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NEWS

First motoring multiscreen campaign on the way

(22 June 2010)

Chevrolet is to become the first automotive brand to collaborate with Microsoft Advertising on a multiscreen ad campaign using Kinect for Xbox 360.

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