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International Media 2015

McCann Erickson

Owner: Interpublic Group

Headquarters: 622 Third Avenue, New York, NY, 10017, US

t: +1 646 865 2000

European Headquarters:
McCann Erickson House
7-11 Herbrand Street, London, WC1 1EX, UK

t: +44 20 7837 3737

w: www.mccann.com

profile

Summary: McCann Erickson has long been recognized as a leading advertising agency, both as the world’s largest collaborative agency network and as a strategically creative brand-builder within each of the more than 120 countries in which it handles a wide range of local and international brands. It is the founding unit of McCann Worldgroup, a global marketing solutions organization encompassing eight worldwide marketing communications networks. McCann’s strong creative performance in 2013 included taking top honors at a number of major awards shows.  McCann New York was named Agency of the Year at the 92nd Annual Art Director Club Awards Festival, and McCann Melbourne was named Agency of the Year at the D&AD awards in London. McCann Melbourne’s “Dumb Ways to Die” campaign for Metro Trains Melbourne also became in 2013 the most awarded campaign in the history of the Cannes Lions Advertising Festival, winning five Grand Prix awards as well as 18 Gold Lions.


key facts

Created 1902 

Number of offices 180

Number of countries 120

Number of staff 23,000

Key Markets Brazil, China, France, Germany, India, Italy, Japan, Spain, UK, US 

Related companies McCann Health, MRM Worldwide, Momentum Worldwide, Planet McCann, Weber Shandwick, Craft Worldwide, Universal McCann, Futurebrand, McCann Humancare.




contact information

Harris Diamond 
Chairman and CEO
t: +1 646 865 2000
e: harris.diamond@mccann.com

Gustavo Martinez
President, Europe, and Asia Pacific
t: +1 646-865-2000 
e: gustavo.martinez@mccann.com

Luca Lindner

President, Americas, Middle East & Africa
t: +1 646-865-2000 
e: luca.lindner@mccann.com


NB All data provided by the Agency

international clients


# of Countries
American Airlines
Global
Carlsberg Global
Cathay Pacific
Global
Coca-Cola
Global
General Mills Global
General Motors 
Global
GlaxoSmithKline 
Global
Johnson & Johnson 
Global
L'Oréal 
Global
MasterCard 
Global
Maybelline Global
Mondelez Global
Nestlé 
Global
Sony 
Global
Unilever 
Global
Zurich 
Global


key local clients

Brazil - Bradesco, Telecom Italia

Chile -
Ripley

Malaysia -
Maxis

Norway -
Statoil

Singapore -
OCBC Bank

UK -
Aldi Group, Cereal Partners, Premier Foods, Subway

US -
Verizon, Nikon



major wins

Chevrolet, global
Zurich,
global
Carlsberg,
global
SABIC, UK
Campfrio, Europe
Harrods, UK
US Post Office, US
Jose Cuervo,
US
Frozen Food Roundtable,
US




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