How to win big at the M&M Global Awards 2016 | M&M Global

How to win big at the M&M Global Awards 2016

 If you are considering entering a category for this year’s M&M Global Awards, here are some handy hints to success, provided by our very own awards team.

awardsFirstly, make sure your campaign ran between 1 June 2015 and 31 May 2016, and is multi-market, running on pan-regional media and/or local media in two or more countries differentiated by language, culture and/or consumer behaviour.

There is a two-stage submission process, consisting of a written entry with two images and, if shortlisted, a two minute video. A campaign can be entered into more than one category, although it is advised to make sure the campaign matches the category’s criteria.

The judges will spend around five hours reading and marking written entries, so writing in an engaging and succinct way is beneficial. They will be looking specifically for relevance to categories, fit for the brand, multi-market campaign and strong results (with context).

Click here for loads more advice and tips, as well as a guide to each of our new categoriesM&M Global Awards 2016 – Top Tips

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