White Paper
Video marketing for web
You only have to look at YouTube's success to work out that video is growing at a huge rate. In terms of using it for marketing, people worry that it's expensive and hard to get right. If you just upload it to YouTube and leave it as that, it is hard.
This whitepaper talks you through the basics of not leaving video success to chance, of viral seeding, of using video in different ways and suggests you don't have to worry about 3D just yet.