Nickelodeon
Owner: Viacom
Gross distribution: 128.4m
Full-time distribution: 128.4m
Website:
www.nick (.co.uk, .de, .fr, .es, .it, .nl, .be, .se, .dk, .no, .fi, .pt, .pl, .ch, .hu, .ru, .ro, .cz, .gr)
PROFILE
Nickelodeon is a multimedia entertainment brand that reaches more than 500 million households in 112 countries via 47 locally programmed channels and syndications. Its portfolio includes TV programming and production, special events, consumer products, digital offerings, recreation, books, feature films and pro-social initiatives. Its programming ranges from live action comedies such as iCarly and Victorious, to animation hits SpongeBob SquarePants and The Penguins of Madagasgar, as well as curriculum-based pre-school properties Dora the Explorer and Team Umizoomi.
SERVICES
International in-house brand engagement solutions sales business, Be Viacom, represents all the TV, digital and mobile channels of Viacom International Media Networks.
Non-linear opportunities
Promotions, digital activation, branded content, brand experience, sponsorship, licensing, PR
household penetration
Distribution outside Europe | North America | 102.3m |
| Asia Pacific | 105.4m |
| Latin America | 30.4m |
Web Traffic | Europe | 5.3m |
| Global | 33.3m |
Measurement and Research
Syndicate: Comscore, Omniture, Google Analytics, Forrester, Emarketer, Iconoculture Peoplemeters: France, Germany, Holland, Spain, Sweden, Norway, Denmark, Finland, Portugal, Belgium, Poland, Romania, Hungary, Ukraine, Greece, UK Proprietary: MTV Sticky, The Brand Engagement Project, Youthtopia, Golden Age of Youth, Circuits of Cool, MTV Media Mixers, A Beta Life, The My MTV Panel Other: Infotools, AdvantEdge (K3)