Simon Hilkert | M&M Global

Simon Hilkert

simon-hilkert

SIMON HILKERT
JOB TITLE:
Implementation manager
COMPANY:
Kinetic Worldwide
BASED:
Germany

What is your greatest achievement in international marketing and media to date?

I am part of our company’s global junior board. The board is a group of eight young talents from across the world, which leads initiatives on social responsibility, creativity and innovation, and is farming the next generation of our company. One of these, ‘Kinetic Future’, is an initiative to advance sustainability by honouring Kinetic’s responsibility to team, community and planet. It is a grassroots effort developed, led and implemented by team, and now managed locally by 94 enthusiastic coordinators from 13 countries.

How have you displayed a creative or innovative spirit in your role in the past 12 months?

Together in a team we have developed a new revenue stream for our company by launching a start-up in our own company. We have invented an online platform which could have killed the business. At Kinetic we are experts in audience-led OOH planning – how people move around, where they go, what they see, and what really holds their gaze. This start-up is a web-based platform that empowers small advertisers by connecting them with OOH media inventory that meets their needs and budget.

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