Tag Archive for Tom Bowman

Didn’t ‘see’ this one coming? Consumers to the rescue

Alexa, what will ads on voice-controlled devices sound like?

Bias in, bias out: What Trump’s victory teaches the media industry

Why the ad industry will always need planners

The future of programmatic: From simple automation to consumer intentions

BBC ad sales boss Tom Bowman joins Intelligent Optimisations as CEO

The mouse model is leaving online ads in a mobile hole

Beware the unintended consequences of viewability

Ad blocking is a crisis of our own creation – but there is still time to act

The programmatic revolution isn’t done and dusted yet – so let’s not get complacent