Maxus chief executive Lindsay Pattison spoke to M&M Global at the Festival of Media Global in Rome about the future media leader, and why diversity is vital for agencies.
Pattison had earlier joined a panel debate on the future of the media agency, and she argued that the industry is “in pretty good shape”.
She added: “The pace of the media world is changing so quickly. We’re having to continually evolve and adapt, and it keeps you young, it keeps you fit and agile. The model looks good, but the model will be different in the future.”
Watch the full interview below.