For the second consecutive year MediaCom has posted the highest number of shortlisted entries for the M&M Global Awards with an impressive 33, while PHD -20 – and Mindshare’s – 18 – make up the rest of the top three.
In a competitive international shortlist – there are campaigns from 22 countries in the shortlist – the agencies performing best include MediaCom Israel (9); UM US (7); PHD New Zealand; MediaCom India; MediaCom China and Touché!PHD with five entries each.
From a client perspective P&G, GSK and Google are leading the shortlist with 13, seven and five entries respectively, while campaigns such as DB Export Beer Bottle Sand from PHD New Zealand, Dundee: The Son of a Legend Returns Home, a campaign by UM NY, and I don’t Roll On Shabbos from MediaCom Israel certainly made their mark being shortlisted four times each.
For the first time in its history the M&M Global Awards will also award grand prix to the full marketing spectrum, including best PR, creative and event agency, while this year’s two special awards, the Millennial of the Year and Content Creator of the Year are still open for entries.
Winners will be announced at the awards show on the 20 September 2018 at The Toxy and will feature a new format which is being created to ensure guests don’t have to sit at their tables for the entire night and will instead facilitate meaningful conversations and ROI. Complementing the venue’s 1920s flavour the event will have a Peaky Blinders immersive theme. Tickets can be purchased here.
See the full shortlist here.