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 Spotify's credit line causes speculation over potential IPO
Published reports suggest that Swedish music streaming site Spotify is close to reaching an IPO that could value the company at several billion dollars.

News A quarter of the UK's top finance brands have no mobile presence



FOM Special FOM Global Awards 2014 shortlist announced


Opinion

Millennials on mobile: using mobile technology to segment your audience Millennials on mobile: using mobile technology to segment your audience 06 March 2014 - Carol Haney, SVP product marketing, Toluna discusses how businesses can use mobile technology to segment their audience. Transparency and how to manage it Transparency and how to manage it 05 March 2014 - Andy Pearch, one of the founding directors at MediaSense, discusses the transparency issue and how advertisers should manage it with their media agencies. Stack ‘n’ snack media: welcome to the modern British living room Stack ‘n’ snack media: welcome to the modern British living room 03 March 2014 - As the 21st Century progresses, it is clear the TV’s hegemony of the living room is drawing to a close. Chris Worrell, insight director at OMD UK explains.
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Features

Move over youngsters, the old folk are coming Digital Move over youngsters, the old folk are coming 06 March 2014 - The digital divide is no more, older consumers are nearly as digital as their children. Kantar Media’s Geoff Wicken explains what this means for marketers. FOMG speakers: Q&A with Dominic Proctor FOMG speakers: Q&A with Dominic Proctor 06 March 2014 - Group M’s global president Dominic Proctor, speaker at this year’s Festival of Media Global, tells M&M Global about his role and some of his expectations for this year’s Festival. Music boosts brand identity for marketers Music boosts brand identity for marketers 28 February 2014 - Alison Corbett, director, Ricall argues music is an essential component to any fashion marketing campaign. Brands still unaware of the full potential of mobile in Asia Pacific, new research shows Brands still unaware of the full potential of mobile in Asia Pacific, new research shows 26 February 2014 - While 91% of marketers appreciate the importance of the mobile marketing channel in Asia Pacific, its full potential is still to be realised.
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Sir Martin Sorrell receives £22.7m in shares payout Draftfcb changes to FCB in global name change Ads in Russia have highest CTR Spotify's credit line causes speculation over potential IPO A quarter of the UK's top finance brands have no mobile presence, new research shows
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