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Mobile fuels acceleration in global ad spend
Global ad spend is expected to grow 3.5% in 2013 to reach $505bn, followed by 5.1% in 2014 and 5.8% in 2015, according to ZenithOptimedia’s latest forecast.

News Universal goes digital for Despicable Me 2 OOH campaign

Festival Special Cisneros and Mondelez to speak at FOMLA 2013

M&M Global TV

TicTrac’s Jeremy Jauncey on the quantified self 14 June 2013 - Citizenbay's Paul Bay chats with Tic Trac co-founder Jeremy Jauncey at The Festival of Media about the use of mobile apps to track health and the rise of the quantified self.

Whats all the Buzz about? - Jon Steinberg 13 June 2013 - Find out why everyone is talking about BuzzFeed when its president and COO Jon Steinberg sits down with The Valley Girl to talk about Native Advertising and how it is set to change the future of the industry.

Digital mobility - Ken Mandel 12 June 2013 - With the Asia-Pacific region expected to become the second-largest digital ad market by the end of 2013, hear from Jam Ventures' Ken Mandel on the best ways to take advantage of this growth.

Female focus - Melanie Howard 10 June 2013 - Future Foundation co-founder and chair Melanie Howard, expert on social and consumer trends, suggest ways for brands to understand and connect with middle class female shoppers.

Opinion

Building ‘real’ relationships with consumers 17 June 2013 - Engage Research qualitative director Hetta Bramley outlines the importance of creating a two-way relationship to really get into the hearts and minds of consumers.

Tablets now drive online content 13 June 2013 - Three years ago the tablet was the new kid on the digital block. Today, it’s the key driver for on-the-move consumption. GlobalWebIndex’s Lauren Maffeo explains.

The future of real-time bidding 05 June 2013 - Infectious Media co-founder and chief executive Martin Kelly explains why real-time bidding is about improving the advertising experience, not just the buying process.

More Opinion »

Features

Chuck Porter on the importance of great storytelling 10 June 2013 - Jenni Baker caught up with Crispin Porter + Bogusky founder Chuck Porter at The Festival of Media Global in Montreux, Switzerland to discuss why great storytelling is more valuable today than ever before.

Euronews CEO on the user experience 31 May 2013 - Euronews CEO Michael Peters outlines the group’s new strategy and plans for the future and tells Jenni Baker why the user experience is the most important of all.

My Life in Advertising – Peter Fitton, Disney 17 May 2013 - Disneymedia+ senior vice-president and general manager Peter Fitton talks Jenni Baker through his career with one of the world’s most loved brands and explains why he thinks TV has a promising future.

FOMG Awards Jury: Digitall’s Ghayath Sioufi 19 April 2013 - Digitall chief operations officer Ghayath Sioufi, Festival of Media Global Awards judge, tells M&M Global what excites him about the media industry today and why at the end of the day it’s not all about the winning.

More Features »

News

WPP invests in mobile content platform Muzy France 24 inks new distribution deal in the US Mobile fuels acceleration in global ad spend Turn appoints Wolfgang Maasberg in global sales role Rocket Fuel lifts off in Spain

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M&M Global Awards 2013

The M&M Global Awards are back! Save the date for one of the best nights on the advertising industry calendar: September 5, 2013

KEY DATES

Entry deadline: June 10

Shortlist announced: July 24

M&M Global Awards: September 5

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