JAMIE CIAMILLO
JOB TITLE: Global associate director, digital
COMPANY: Red Fuse Communications
BASED: US

How have you displayed a creative or innovative spirit in your role in the past 12 months?

One of the main challenges that Colgate faces as a US-based advertiser is the constant volatility of exchange rates that affect our business. Recently, our team hosted a digital two-day workshop for the client – a real opportunity for us to educate and empower clients at a time when they are understandably cautious about divesting budgets away from proven successful traditional media routes. With a streamlined team on the ground, I knew my in-depth digital expertise could add real value. I proactively put together a proposal to my management of how I could help the team, travelled to the workshop and presented and helped facilitate the session.

What drives you to succeed?

I would argue my drive to succeed is unparalleled, and that determination is what gets me up every morning. I have a deep passion for the work that I am involved in, and the ability to continue to help support local markets and watch my client’s business transform is hugely rewarding.